The Fireworks Sponsor receives the highest level of festival visibility, including top billing across marketing channels and exclusive recognition during the Old Canal Days fireworks show.

Benefits:

• Brochure + digital billboard placement

• Radio placement

• Nightly stage shout-outs

• Full-size water bill ad

• Digital (website, PR, social media) inclusion

• On-site banners

• 150 drink tickets & 15 mega passes

The Festival Sponsor receives high-impact visibility across all primary marketing channels and is recognized as a leading festival partner all weekend.

Benefits:

• Brochure + digital billboard placement

• Radio placement

• Nightly stage shout-outs

• Full-size water bill ad

• Digital campaign inclusion

• On-site banners

• 120 drink tickets & 12 mega passes

Must be paid by 4/28/26.

Perfect for brands looking for a high-profile presence linked to the visually stunning drone show.

Benefits:

• Brochure + digital billboard placement

• Radio placement

• Logo in drone show

• Half-size water bill ad

• Digital campaign inclusion

• On-site banners

• 80 drink tickets & 8 mega passes

Support the live music and entertainment that make Old Canal Days unforgettable.

Benefits:

• Nightly sponsor shout-out & intro headliner

• Half-size water bill ad

• Digital inclusion

• On-site banners

• 60 drink tickets & 2 mega passes

Light up the festival and enhance the guest experience.

Benefits:

• Digital inclusion

• On-site banners + photo op signage

• 2 mega passes

Align with Lockport’s unique history through the guided trolley tours.

Benefits:

• Sponsor shout out by trolley guides at the start of each tour

• Digital inclusion

• On-site banners + trolley signage

• 2 mega passes

Feature your brand at one of the most popular festival destinations.

Benefits:

• Digital inclusion

• On-site banners + beer tent signage

• 50 drink tickets

Must be paid by 5/21/26.

Ensure your logo appears everywhere festival visitors go.

Benefits:

• Digital inclusion

• On-site banners + prominent logo placement on festival T-shirt

• 20 drink tickets

Get your brand in front of thousands of ride-goers.

Benefits:

• On-site banners + carnival signage

• 8 drink tickets

Help visitors navigate festival access points.

Benefits:

• Digital inclusion On-site banners + Parking lot signage

• 2 mega passes

Support one of the most cherished festival events.

Benefits:

• Digital inclusion

• On-site banners + parade entry banner signage